Baller Mom – Guide to Social Media for Student Athletes


Student athletes using and understanding the importance of social media to enhance their recruitment process can become one of their greatest tool and asset.

This guide provides 5 social media APPS (Instagram, YouTube, Facebook, LinkedIn, Twitter/X) that can help student athletes build their digital presence, increase their exposure and potential career paths within the sports community.

All social media platform has it’s own audience and who they focus on. While some may be popular and easier to use, they all have 3 common goals – Inspire, Educate, Entertain. Utilizing these 5 social media platforms shared in this guide are some ways to increase exposure and/or have a digital presence.


*note this is reference only, always ensure you have support of  a coach or educational personnel that has gone through this to help you on your journey.