ABOUT US

ABOUT BALLER MOM

Baller Mom Canada is founded by Gifty Kusi-Appiah a social entrepreneur passionate about building a unified sports community.

Baller Mom as she’s widely known, provides resources and information to sports parents and their athletes within the youth basketball community.

Based in Toronto, Ontario – Canada, it connects basketball parents to raise their ‘baller’ athletes with information and resources from basketball leagues/clubs, tournaments, educators, trainers, coaches, programs, and services to empower themselves and their athletes.

Baller Mom provides a platform for other parents, athletes, coaches, trainers, organizations, and basketball community members in Canada and the U.S.

Our Vision and Values

Baller Mom vision is to be the go-to destination for sports parents and their athletes, with a focus on basketball. We aim to establish a supportive community of parents and athletes, and connect them with the resources they need to succeed.

Our ultimate goal is to help athletes reach their full potential, while also emphasizing the importance of balance between academics, athletics and personal growth.

Support

Providing Resources & Information from organizations, coaches, trainers, and educators that support student athlete’s sports journey, we also believe in highlighting our student-athletes within the sports community to help them on their journey.

Cheer

We are committed to providing positive energy and enthusiasm that’s enjoyable for all. We proudly cheer on our athletes throughout their journey to help them stay focused and resilient while providing them a sense of belonging and appreciation.

Unite

Every mom is a friend on this journey because it takes a village to raise a child let alone an athlete. Baller Mom’s mission is to positively build and maintain collaborations & partnerships with individuals and organizations with similar values.

MEET THE FOUNDER

My name is Gifty and I’m the founder of Baller Mom Canada. I’m a mom of 2 boys living in Toronto, Canada. Being a parent to a dedicated athlete takes a whole village.

I know from firsthand how hectic any season can be, whether you have one child or more. From staying on top of schedules, updates, tournaments, practices, schools and home life. Sometimes we’re not sure if our children have the best support in helping them reach their potential. My dedication to sports stems from being a former
high school cross country and track & field athlete.

I founded Baller Mom Canada in 2018 to build a community that provides positive encouragements to Basketball parents and their athletes in all stages of their sports journey.

In 2018, I combined my education, experience and dedication to sports and founded Baller Mom Canada. My educational background includes a degree in B.A. Sociology from York University, a diploma in Business Administration – Marketing from Sir Sanford Fleming College and other professional accreditations including Business Leadership Essential designation from McKinsey & Company.

Additionally, I have over 10yrs of experience as an entrepreneur, I am a recipient of several
community champion awards which includes 1oyrs+ of advocating for parents and students as a
member of parent council committees.

I’m happy to connect with parents, coaches, and organizations by listening, learning and sharing
experiences that Support, Cheer, Unite as one sports community.

If you would like to connect with me, please do so via the contact page and I’ll be in touch.

Gifty K.

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